An intuitive and simple to use interface engages customers, drives action and encourages them to keep returning. Conversely, a poor user experience creates a negative emotional connection with both the platform and the brand and could mean a lost customer.
Bearing this mind, SeeLogic takes a human-centred approach to web portal and app development to ensure your customers have the best possible experience when engaging with you. This involves consulting both the business and your customers throughout the process and a continual process of testing and refining.
Define requirements features and outcomes
Interviews with customers, build personas, task analyses and storyboarding
Information architecture design, Wireframes, Homepage mock-up
User experience testing
Coding and making it ready to go live
Deploying files and uploading it to a server